SEO Audit Mistakes That Can Turn Expensive In Long-Run

According to Google, most sites that sell links do not improve your rankings. This is because the majority of link builders and link sellers sell links from the same list of websites. The good news is that Google has the same site lists as Yahoo, devaluing these sites.

Site optimisation is an important aspect of online marketing. Web optimisation is an abbreviation for site improvement, and it refers to the process of optimising your website so that it receives natural or unpaid traffic from web crawlers. With cutting-edge and precise SEO Dubai, Operations, you can boost site activity, client numbers, and online visibility. Avoid making the below mistakes while performing seo audit!

• Not having accurate seo goals

Many business owners and marketers, on the other hand, conduct SEO efforts with no specific goals in mind. They believe that by implementing SEO, they will be able to increase traffic, which will result in increased sales. In order for your SEO efforts to be fruitful, you must first determine what you want to achieve. Are you looking for more high-quality visitors, organic leads, or sales?

• Avoiding search intent

You must ascertain what a user anticipates from a Google search for that query. Is the searcher looking to buy something? Is it possible that they are attempting to learn something? On the other hand, if the user searches for “digital marketing services,” it is very likely that the user intends to hire a consultant or organisation that offers these services. This is a keyword that is used in the business world. To satisfy the search intent behind this question, you must include information about your marketing firm and the services you provide.

• Avoiding mobile friendly

More than half of all traffic is now generated by mobile devices. Because of this, Google prefers mobile-friendly websites. If your website isn’t mobile-friendly or mobile search isn’t part of your SEO strategy, you could be losing money.

Ensure your website is responsive and loads in less than 3 seconds to ensure it is ready for organic traffic from mobile devices. Pagespeed and mobile-friendliness are critical ranking factors.

• Practising old seo practice

Google’s search algorithm is always changing. As a result, SEO is also evolving.

The strategies that were effective a few years ago are no longer viable. Keyword stuffing and private blog networks (or PBNs) are now penalised rather than rewarded with rankings. So, if you want to stay at the top of Google’s SERPs, you must stay up to date and use the most recent SEO tactics.

• Purchasing backlinks

One of the most important ranking variables is the importance of backlinks. If you buy links to boost your website’s ranking, you may face a Google penalty. It means you’re not only wasting money, but you’re also potentially jeopardising your website’s ability to rank in search engines.

Hope you found the above information useful for looking for seo audit mistakes and preventing business loss. Hire Dubai seo agency for the premium SEO Services Dubai and other business solutions. Call us today for further information and other quotations.